Pitching & (Politely) Persisting the Ultimate Brand Partnerships

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BossPitch is THE gamechanger for bloggers and entrepreneurs wanting to collaborate with brands.

In my three years of blogging, I’ve gotten paid to work with brands like Starbucks, Pepsi, Target, and Cotton. I have 30x'd my rate for creating sponsored content. I went from blogging between classes in my college dorm room, to living my dream as a CEO.

Today, sending an email doesn’t guarantee a response, and a response doesn’t guarantee a paycheck.

BossPitch uses industry research, tried and true tactics, and dynamic strategy to build your relationships with brands, effectively pitch + persist, and double your rates for sponsored collaborations.

Module 0: Introduction + Pre-Work

  • The reason you’re not getting paid what you’re WORTH
  • How to know - and actually calculate! – your worth
  • Where exactly your value is as an influencer, and how to effectively convey that to brands
  • Why brands should (+ will) want to work with YOU (even if you feel “small”!)
  • What *truly* validates your influence
  • The truth about blog networks
  • A checklist on discovering and packaging your VALUE
  • What you should be doing INSTEAD of worrying about blog niche to land more opportunities
  • The 3 keys to ANY successful brand collaboration
  • Why working for free is the WORST thing you could be doing if you want to grow your income as a blogger

Module 1: Optimizing Content for Sponsored Opps

  • The 5 + thing you need to be doing to optimize your content for sponsored opportunities

Module 2: Identifying Best Brand Fits

  • How many followers you REALLY need to start working with brands, and how to know if a brand is right for you NOW
  • A step-by-step guide to figuring out what brands to pitch
  • The 5 things that need to be in sync for a brand to be a good fit for you

Module 3: Planning the Project

  • The 2 major keys to crafting the ideal collaboration yourself

Module 4: Perfecting the Pitch

  • How to find the ACTUAL point of contact for any brand you want to collaborate with (a real person!)
  • What (exactly) to say in your pitch
  • What NOT to say
  • WHEN to say it to better your chances of getting an actual reply!

Module 5: (Politely) Persisting

  • How to (politely) persist your way to the deal (no matter what!)
  • The best tools for tracking your pitch progress and staying organized
  • The timing trump card
  • My secret social media formula for getting a response
  • Three MAJOR KEYS of the art of the follow up – Hacks to the follow up to guarantee a response
  • Exactly how many follow ups is too many follow ups

Bonus Module: Ask for More

  • How to ask for more without sounding (or feeling!) rude or presumptuous
  • How to actually NEGOTIATE your deals, regardless of who pitched who!

Bonus Module: The Press Kit

  • Why your Press Kit is your most Non-Negotiable Asset
  • Why simply having a press kit is not enough – and how to make yours truly stand out
  • A template to creating your own
  • Specific Project Types to Pitch Brands
  • Creative Collab Brainstorm Toolkit
  • Tomorrow vs. Today Brand List
  • Press Kit Template
  • Pitch Email Template
  • Follow Up Template

FAST ACTION BONUSES: Get BossPitch before Saturday, November 19th, 11:59 pm EST and receive...

•Interview with Brand Manager of Paul Mitchell
•Interview with Director of Innovation at Acorn Influence
•Formula Sheet for Pricing yourself

First 20 people to join BossPitch will be getting personalized pitch help from Erica, 1:1.

Your Instructor

Erica Ligenza
Erica Ligenza

Erica is the founder, influencer, and editor behind Coming Up Roses. She started CUR in 2013 as a rosy distraction to a rigorous life at the Wharton School, fully expecting to graduate college and take on a more traditional 9-to-5 life in corporate marketing or brand strategy.

Instead, Erica went on to partner with brands like Starbucks, Pepsi, Cotton, Rimmel London, and more on paid collaborations. She fell in love with being on the influential side o' influencer marketing, and took the leap into full-time entrepreneurship immediately after graduating from Wharton and Penn.

She's most passionate about helping other bloggers recognize their own worth and make it happen for themselves, doing what they love. It's the start of a movement - and E wants to lead it.

Class Curriculum

  Module 1: Optimizing Content for Sponsored Opportunties
Available in days
days after you enroll

Frequently Asked Questions

When do I get to start working through BossPitch, and when does it end?
Class is in session starting on Tuesday, December 6th, 2016 - right after doors close. It's an entirely self-paced course, so you go at your own speed! Whether you want to binge BossPitch or take the slow n' steady route, it's all up to you.
How long do I have access to the course?
How does lifetime access sound? After enrolling, you have unlimited access to this course for as long as you like - across any and all devices you own. BOOM.
#BossPitch is an investment - do I get a refund?
Here's the thing. It's Pitching & (Politely) PERSISTING. Some of my best deals took MONTHS to happen. That's not taking the easy way out - it's the truth! Therefore, because of the nature of the course and content being taught, there won't be refunds. But no worries - some of my best pitches were 11 months start to finish, so if you're slow to see results, IT'S OK - you can (& will) do it!

"This is an excellent course — definitely worth checking out!"

- John Doe, Co-Founder, Impressive Company

Oh no - You missed BossPitch!

NO WORRIES. Sign up below and be first in line to learn when BossPitch comes back in 2017. You'll *only* be emailed when it's go time!

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